Color+City Matches Empty Walls With Street Artists - Holly Richmond in Grist

Walls separate. That’s their job. But unleash the PSHHH of an aerosol can of paint and maybe a wall can bring people together.

So thought Victor Garcia and Gabriel Pinheiro, two guys who founded Color+City with help from Google’s Cultural Institute. The website, which just won the Webby for City and Urban Innovation, connects graffiti artists with businesses and others who want their sad gray walls to get some color.

Wall- and façade-havers post photos of their space on the site, which artists peruse and then book for 15 days. (Street art doesn’t have a long shelf life.) The project was inspired by the way colorful murals have transformed São Paulo, Brazil. 

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